Unfair market practices

Competitors who picture you in a negative light to your customers, websites of other companies that are annoyingly similar to yours or have almost identical URLs. Google Ads from other companies that implicitly or explicitly refer to you, competitors who sell below the price or advertise unfairly or try to take advantage of your fame to promote their own products… Have you experienced any of these?

 

These are unfortunately situations that our team is constantly confronted with in our practice. We can without a doubt help you if you have the feeling that one of your competitors is cutting corners…

These are unfortunately situations that our team is constantly confronted with in our practice. We can without a doubt help you if you have the feeling that one of your competitors is cutting corners… Fortunately, Belgium and Europe have very strict rules on consumer protection and unfair competition between companies. The law provides for many prohibited behaviors, ranging from setting up pyramid schemes to misleading consumers about prices or product features.

In general, any act between competitors that “violates fair market practices” is simply prohibited. Moreover, since the beginning of 2021, there are also specific rules to ensure that contracts between entrepreneurs do not contain unfair or unbalanced terms.

If you, as an entrepreneur, feel that another company is harming your interests, it is best to act quickly and forcefully. We will gladly help you with that. We analyze your case and in collaboration with you we define the ideal end goal and the best strategy to attain it. You can contact us for an initial analysis of your case or a second opinion.

Would you like us to continue working on your case after that? We will gladly do that. We have a team with over 20 years of experience in commercial disputes and can provide you with proactive and decisive assistance in negotiations, notices of default, complaints to the competent authorities and represent you in court if necessary.

Do you have questions about unfair market practices? Contact us and we will help you as soon as possible.

In a lot of cases, a firm notice of default is sufficient to make your competitor stop with their practices. If that does not help, we will consider the most appropriate  legal procedure. That could  be a “cease and desist” action, in which the court prohibits the other party to engage in certain conduct on pain of a penalty per violation or per day of delay. In other cases, it pays off to immediately initiate damage claims, seizure or counterfeit proceedings. We can certainly also mediate and try to find an agreement with your competitor. Not every case is the same, so our approach is always individual and tailored to your needs and expectations.

 

In any case, as in all the cases we handle, we guarantee transparent agreements, competitive prices, fast and personal services and the necessary expertise to bring your case to a successful conclusion.

Do you have questions about unfair market practices? Contact us, we are happy to help!